Becca Hall

Vice President

Becca Hall brings over 15 years of experience in healthcare public relations and marketing. With extensive experience in several therapeutic categories, including neuroscience, cardiovascular, oncology, neonatology, and pediatrics, Becca has worked on behalf of multiple entities including medical device companies, national associations, and hospital and acute care environments.

Prior to joining Spectrum, Becca was the Public Relations Director for PCI Communications, where she was responsible for building the PR service line, strategic planning, project management, media relations, marketing research and the oversight of all public relations programs and campaigns.

From 1999 to 2005, Becca served as a consultant for numerous hospitals and national associations, including the American Heart Association, the American Stroke Association and the March of Dimes. In this role Becca utilized her communications skills to generate awareness around cutting edge technology, treatment advances, disease awareness programs and educational initiatives. Specifically, her work resulted in innovative campaigns focused on women and heart disease, spina bifida and stroke.

Becca spent the early part of her career in the hospital environment, eventually serving as Public Relations Media Director for one of the largest healthcare systems in the central Florida region. In this role she executed media and public relations for multiple facilities including two main hospitals, a woman's center, a children's hospital and an independent care service. During her tenure, she brought state-wide and national attention to the healthcare system through creative media relations around the opening of the area's first dedicated children's hospital, including multiple first-time placements in top tier media such as BBC, CBS Evening News, Good Morning America, and Dateline.

Becca graduated from the University of Georgia with a bachelor's degree in public relations and a minor in marketing.