Archive for June, 2009

Erica
Anderson

Paging Dr. Google?

Monday, June 29th, 2009

Today I caught up with Susannah Fox, Associate Director at Pew Internet and American Life Project. Fox and I are both in New York City for Personal Democracy Forum, a two day event dedicated to how technology is changing politics.

I was fortunate enough to get a few minutes of Fox's time, who recently published a study with Pew called "The Social Life of Health Information." Hear what she has to say about years of public opinion polling  - what is has shown about patients, how they find health information, how the Internet has changed things...and how it has kept them just the same.

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Catherine
Morrison

Health Care Reform: What Gives?

Thursday, June 25th, 2009

In the last week, we saw the official start of the debate on health reform legislation, after months of speculation on its form.  Two pieces of legislation have been released- albeit incomplete, from the Senate's Health, Education, Labor and Pensions Committee, and the trio of Committees with jurisdiction on the House side.  The Senate Finance Committee has delayed the release of its bill until after the July 4 recess; until then we have an outline.  (Here's a chart to help tell the differences).

Conversation continues on how these three bills will converge into one, and form a health policy document that creates real system change.  However, no matter the enrollment strategies or financing mechanism used, health reform, even at its best, will not produce a healthier population.  Even after ten or 15 years with an improved health care infrastructure in the United States, we are not guaranteed to see dramatic shifts in our health outcomes.  What gives?

We are unlikely to see greatly improved outcomes because health is determined by a variety of factors - and medical care is only a small determinant.  Actually, good health is based on a variety of factors including income, education, environmental and social conditions, genetics, and lifestyle choices (Grossman 1972; Pappas 1993; Marra and Boland 1995, and many others).

In recent years, a lot of attention has been paid to the social determinants of health (SDOH): education, crime rates, the availability of parks and grocery stores are just a few.  The figure below demonstrates how SDOH act as "roots" to cultivate the health of a community by providing pathways to either fragmented systems and restricted power or a sense of community and strong social networks towards health outcomes.  The assets determine the pathways and the health outcomes. (more...)

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Spectrum

Spectrum Hosts Event: "Our Voice, Our Media"

Monday, June 22nd, 2009

Spectrum participated in the 20th annual Women Opening Doors for Women (WODW) event on June 18. More than 500 young, energetic female leaders gathered for a networking reception at the ALF-CIO to kick off the event. The women then spread throughout Washington for a series of small, career-focused, dinner parties.

dsc00789Spectrum was honored to host a WODW dinner party. Spectrum's dinner, "Our Voice, Our Media," focused on the changing face of journalism. Young women of diverse backgrounds came from around the city to share their ideas on the shifting communication landscape.

The guests of honor at Spectrum's dinner were speakers Patricia Murphy, author of AOL's new The Capitolist blog, and Spectrum's own Erica Anderson.

Murphy told the dinner guests about her nine years as a Capitol Hill staffer and the decision to leave it all behind and get her master's degree in journalism at Columbia University. After Columbia, Murphy spent a year as executive editor at a small magazine, but she kept noting a gap in political coverage and decided to do something about it. (more...)

 
Spectrum

The "Social Life of Health Information," Are You Prepared?

Thursday, June 18th, 2009

Pew Research Center's Internet & American Life Project in partnership with the California HealthCare Foundation recently released a new report, "The Social Life of Health Information," which surveyed adults in the U.S. about the social impact of the internet on health care.

Alright, so what's new? Well, more adults in the U.S. (61%) are looking online for health information - not particularly groundbreaking, but significant nonetheless. What I found striking, though, was that one-third of adults in the U.S. have participated or engaged in one of eleven types of social media activities in relation to health, including:

  • Reading someone else's commentary or experience about a health or medical issue (41%);
  • Consulting rankings or reviews online of physicians (24%) and hospitals (24%);
  • Signing up for updates about health or medical issues (19%);
  • Listening to podcasts (13%);
  • Tagging and categorizing online content about health or medical issues (6%);
  • Posting comments, questions, or info about health or medical matters in an online discussion, listserv, or other online group forum (6%);
  • Posting comments about health on a blog (5%);
  • Posting reviews online of a doctor (5%);
  • Posting reviews online of a hospital (4%); and
  • Sharing photos, videos and audio files online about health or medical issues (4%)

Also interesting was the finding that "e-patients" - what the authors called people who look online for health info - are more likely to engage in social media in general, compared with other Internet users. For instance, e-patients are more likely than non-health seekers to have created or worked on their own blog, read someone else's blog, used a social networking site, used a micro-blogging site, and other activities.

(more...)

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Courtney
Gray Haupt

Wanted: A Health Reform Action Hero

Monday, June 15th, 2009

President Obama took his health care reform message to Wisconsin Thursday, holding a town hall meeting in Green Bay to reiterate his priority of passing full scale reform this year:

"Every day in this country, more and more Americans are forced to worry not simply about getting well, but whether they can afford to get well...Millions more wonder if they can afford the routine care necessary to stay well."

It's been a big week on the health reform front.  Senate Health, Education, Labor and Pensions (HELP) Committee Chairman Edward Kennedy's (D-MA) long-awaited health reform legislation made its public debut on Tuesday.  Coming in at a whopping 615 pages, The Affordable Health Choices Act aims to "reduce health care costs, protect individuals' choices of doctors, hospitals and insurance plans and guarantee, quality and affordable health care for all Americans" according to the press release from Kennedy's office.

The legislation includes two areas many Republicans have voiced concern over:  a public health insurance plan option and a mandate for employers to provide workers with benefits or face financial penalties.  However, exact language on both issues is still being crafted.  The bill includes placeholder text -- "policy under discussion" -- instead of policy specifics. The same is true for sections of the bill addressing biologics and non-discrimination.

(more...)

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Spectrum

Internet Week NYC Part II: Beyond Facebook

Tuesday, June 9th, 2009

Beyond Facebook: How Will Today's Students Use the Web of Tomorrow?

Erica and I made our way over to Gotham Media Venture's offices for a panel discussion on how the students of the future will use the Internet. The panelists included Ariel Aberg-Riger of Fourth Story Media (FSM), Jordan Goldman, CEO of Unigo, Kate Hillis, co-founder of Qwidget, James Rohrback, CEO of GulliverGo, and Michael Staton, CEO of Inigral. I recall leaning over to Erica and remarking, "These panelists are younger than us!" But as it often goes with new media, youth is an advantage and we were ready to listen as our peers talked about their new products, ideas and strategies for building brands and communities online.

One of the key points discussed was how to bring together online companies (who primarily sell a product) and sites that focus on user-generated content (UGC).  Much like the five-year-old social network Facebook, that relies on UGC and participation, the trick is to figure out how to monetize that space.

The challenge, and perhaps opportunity, which Michael Staton noted, is to engage site visitors and charge for content. However, the key is not to sell content, but rather to sell a community's trust.

(more...)

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