The greatest thing about new media is its ability to constantly change. For some businesses, Twitter is a plunge into the unknown and a scary one at that. Every variable is a radical, and there are no set ‘control’ parameters for a social network. People will say what they feel; it is the nature of the beast.
So what is your biggest fear: Spam? Don’t know how or where to even begin?
Twitter has an answer for both.
Image from XEquals+Blog
Spam be gone
As of this week, Twitter has done a major overhaul, flushing out spammers on the network. Many tweeters are relieved at the network’s response, after several Twitter accounts experienced a massive disappearance in followers within the last week. Thus far, the estimated number of terminated spam accounts reaches into the thousands with plenty more on the way
Twitter For Business
Another great response from the growing network, Twitter launched its Twitter 101 For Business earlier this week. The comprehensive site gives all the basics from a Twitter overview to how to get started to a vocabulary list to case studies. An easy read, and chalked with information, the site makes Twitter tangible to a new user, in a non-threatening way. The link to the guide is listed on the bottom tool bar of every Twitter page, entitled Business, allowing for easy access to the materials.
With developments like these, equivocal concerns by users are surely to be reconciled. Twitter is still young, but is a powerhouse in the world of social media and a mainstay that should not be taken lightly. New technology and forums like Twitter allow you to be nimble and move organically through cyberspace if used correctly.
Just as teenagers grow up, Twitter will evolve with time, making developments and changes in response to what is happening in its surroundings. But if you ever get frustrated and want to scream at it, think Zen, or what would your mother say?
(more…)
Why you should stay in the ballgame of social media.