Digital Associate
Position Summary:
The Digital Associate will be responsible for contributing key support to the Digital Strategy department across all levels of team work, ranging from new business pitches to day-to-day account service. Digital Associates will often be tasked with the tactical implementation of strategic services for clients, including the use for Web 2.0 tools and application of strategy.
Responsibilities
· Coordinating and implementing daily account activity on behalf of the client.
· Developing and editing high quality written materials including press releases, fact sheets, pitch letters, and general team/client correspondence.
· Developing relationships with media and managing media contact lists.
· Conducting research as appropriate (e.g., media outlets, competitive activities, market trends).
· Conducting media monitoring and developing detailed analysis report for client.
· Assisting with the planning and execution of media activities and special events.
· Tracking publicity results and other measurements.
· Conduct background/legislative research and analysis on public affairs issues.
· Practice regular analysis of online assets and initiatives of clients and competitors in given issue areas and distill trends to help create recommendations.
Qualifications
· Knowledge of digital media technologies and thorough understanding of their potential for strategic application
· Understands and can successfully conduct media relations efforts and adapt skills for use in digital environment; including media list development, pitching, and developing strong relationships with media as well as blogger.
· Ability to write well-researched press releases, collateral materials, business memos, activity reports, and factual components of plans in a timely manner.
· Demonstrates strong written, verbal, problem-solving, listening, and management skills.
· Proven ability to effectively organize and manage multiple responsibilities.
· Ability to work well within a team setting and independently, demonstrating a positive, flexible attitude that will lend itself to great client service.
· Minimum of 1-2 years experience in public relations agency, Hill, campaign or advocacy
· Strong organizational and multi-tasking skills
To apply for this position please submit your resume, cover letter and digital assets to careers@spectrumscience.com (No recruiters or phone calls please)
