David Zitlow

Executive Vice President, Health Technology

As head of Spectrum’s health technology practice as well as the firm’s Chicago office, Dave has more than 20 years’ experience building understanding and awareness of new technologies and clinical approaches; managing complex healthcare communication issues; and leading market development and product launches for major corporations.

At Spectrum, Dave builds integrated teams with diverse expertise to develop and deliver communications strategies and programs for health tech clients across all aspects of healthcare.  

Dave has an MS from Northwestern University’s Medill School of Journalism and a BS from DePauw University. In his spare time, he plays golf, kickboxes, and together with his wife, helps their two school-aged children navigate a tech-centric world.

“Strategy is about connecting the dots. In health tech, it’s about connecting the data —understanding the complicated and sophisticated ways it is changing healthcare, how it affects people and organizations, and what that means for our clients.”

We’re Passionate People

We can’t help it. We love science and its potential to improve lives. We’re all about making science cool and celebrating innovation. Our passion translates to a career environment that encourages diversity, new ideas, hard work and creativity. We build true partnerships with our clients, and are proud of our long-standing, mutually beneficial relationships.