Jennifer Hayoun

Executive Vice President, Social Media

Jennifer is obsessed with finding sophisticated digital solutions that enable brands and companies to impact and improve people’s lives. In the age of social media, Jen has mastered the ability to bring new ways of communicating into fruition while handling uncertainty, changing tides and contradicting opinions. Her varied roles in the healthcare marketing industry have allowed Jen to helm award-winning work for her clients at the brand, franchise and corporate level. Jen’s ability to reach a variety of audiences and translate innovation into implementation, and her genuine passion for her work, make her a sought-after partner, speaker and industry expert.

Jen holds a bachelor’s degree in political science from Swarthmore College and certification in Artificial Intelligence and Business Strategy from MIT. She can often be seen out the window of Spectrum’s NYC office sailing on the Hudson, when not in a more exotic locale. 

"You can’t change the wind, but you can adjust your sails."