Meet the Strat Pack

The leadership team with breadth, depth and bravado.
JONATHAN WILSON
Chief Executive Officer
JONATHAN WILSON
JONATHAN WILSON
Chief Executive Officer

Jonathan Wilson is no stranger to serendipity. Upon graduating from University of Leicester with a BS in molecular biology, and faced with the prospect of years of study to get a PhD, Jonathan decided to explore a career in finance. After interviewing for an account executive position, he was shocked to find out that he had applied for and been offered a job with a PR firm. Lured by the promise of photo shoots and expensed dinners (it was the 90s after all), he took the job and has never looked back.

As CEO of Spectrum, Jonathan leads an enterprising team of global science communications experts with his unique mix of skill, experience and an eye to the future. Jonathan expanded Spectrum’s traditional PR brand into a global powerhouse of integrated science and healthcare storytelling. He’s known for engendering incredible loyalty, in large part because he gives his teams the space they need to succeed, ultimately allowing them to own and shape the direction of Spectrum with him. It’s for this reason that Spectrum is able to meet the incredibly diverse and nuanced needs of its clients, who he continues to consult with to develop and amplify science-driven conversations around the globe. Prior to Spectrum, Jonathan served as a trusted senior counselor to some of the world’s top pharmaceutical brands.

Jonathan lives in the Washington, DC area with his wife Suzie, their three children and his ever-growing collection of vintage medical artifacts.

Amy Hutnik
President and Chief Commercial Officer
Amy Hutnik
Amy Hutnik
President and Chief Commercial Officer

In her role as President and Chief Commercial Officer, Amy leads Spectrum’s global platform of integrated services, including enterprise-wide operations and growth planning across the company’s 4 strategic pillars.

Amy’s 25+ years in marketing and strategy span consumer and healthcare markets, leverage deep industry knowledge to engage teams and clients and drive new value through strategic services that contribute measurable impact to life sciences innovators.

Prior to joining Spectrum, Amy held a range of leadership roles at leading strategic platform players in the life sciences industry — including GM, Professional Services at EVERSANA and Chief Marketing Officer at WCG. Amy also spent 12 years with Syneos Health (previously inVentiv Health) — as Chief Growth and Transformation Officer for the Communications Division and Global Head of Commercial Integration — leading the creation of custom, strategic solutions for biotech and pharmaceutical clients and designing integrated advisory, sales, marketing and multichannel communications solutions.

Amy graduated from Villanova University with a degree in communications and currently lives in New Jersey with her husband, Bill, and two children. She’s an avid Philadelphia Phillies fan and — thanks to the Great British Baking Show — is on a never-ending quest to bake the perfect popover.

MICHELLE GROSS
President, Scientific Communications
MICHELLE GROSS
MICHELLE GROSS
President, Scientific Communications

As Spectrum President, Michelle Gross drives and ensures the proper execution of strategy, innovation, creative and engagement for all clients. Previously as Managing Director, she was responsible for the New York City office and led the biopharma team, both of which she helped build from the ground up to reflect Spectrum’s interwoven and interdisciplinary approach.

Michelle combines extensive professional experience with a deep personal commitment to healthcare communications. She has a broad range of experience across multiple therapeutic areas, including cardiovascular health, neuroscience, immunology, diabetes and oncology—an area of particular interest. She instills in her teams the importance of building relationships and becoming an invaluable partner to clients.

Michelle graduated from Lehigh University with a bachelor’s degree in behavioral neuroscience. She likes spending time with family and friends, as well as enjoying good food and conversation.

Neil Weisman
President, Clinical Trial Experience
Neil Weisman
Neil Weisman
President, Clinical Trial Experience

As president of Continuum Clinical and Spectrum's Clinical Trial Experience pillar, Neil is responsible for leading the talented team of global clinical trial experts focused on elevating interest, increasing access and enhancing experiences for patients – while helping pharma and biotech companies achieve their drug development milestones critical to advancing new therapies. For 25 years, Neil has helped drive the company vision and craft its unique value proposition that addresses a wide range of therapeutic areas and indications, establishing Continuum Clinical as the industry’s go-to service provider.

Neil is passionate about identifying and solving the bottlenecks and challenges that impact successful clinical trial enrollment — from protocol development through study completion — that often derail development and limit access to potentially life-saving treatment options.

Neil is a proud graduate of the University of Michigan, Ann Arbor. He is a former radio DJ, food explorer and experience seeker. But what’s most important to him are his wife, two daughters, son and Lab.

Mike Myers
President, Advertising & Consulting
Mike Myers
Mike Myers
President, Advertising & Consulting

As president of Spectrum’s Advertising and Consulting pillar, which includes CrowdPharm, a full-service healthcare advertising agency, and Hot Iron Health, a strategic consulting firm, Mike is focused on growth, innovation and solutions that move markets for our clients.

With 30+ years of experience, Mike is well-versed in all areas of professional and consumer healthcare marketing and advertising, from strategic planning, market research, branding, AI, digital and social media, and DTC. By leaning into his innovative vision of using technology to engage talented people from around the world to help clients succeed, Mike founded CrowdPharm in 2017 which continues to deliver on that vision, today.

The son of a doctor and a nurse, Mike inherited his love for medicine and has focused his career in the healthcare space. He is dedicated to shaping the next generation of healthcare leaders—both in the workplace and in the classroom. As an adjunct lecturer and Associate Director of the Center for Management Innovations in Healthcare at the University of Arizona’s Eller College of Management, Mike inspires graduate-level students by teaching healthcare consulting with practical industry engagement across a variety of areas. He currently sits on the Coalition for Healthcare Communication’s Board of Directors and the board of the University of Arizona’s Business School.

TIM GODDARD
Chief Growth Officer
TIM GODDARD
TIM GODDARD
Chief Growth Officer

Tim Goddard is an experienced healthcare communicator, dedicated to building solutions that help innovative companies translate their work into behavior-changing engagements for diverse stakeholders worldwide. Having held agency leadership positions across New York, London and Singapore, he brings a deep understanding of the unique needs and challenges within the global and U.S. healthcare communications and marketing industry.

In his role as Chief Growth Officer, Tim is responsible for top-line revenue growth for Spectrum at an enterprise level, partnering closely with Pillar leads and the business development and marketing team to drive growth across the company’s Advertising, Clinical Trial Experience, Scientific Communications and European Pillars. In this role, he also focuses on global growth enablement and inorganic growth through a strategic approach to mergers and acquisitions.

Tim previously served as the President of GHMC, the largest global network of independent healthcare agencies, and has helped fuel Spectrum’s rapid growth in recent years by establishing and leading the company’s Clinical Trial Experience offering.

Tim is a graduate of Boston College’s Wallace E. Carroll School of Management where he graduated with a BS in marketing. When he’s not busy at work, he enjoys traveling, skiing and spending time with his wife and kids.

MICHELLE STRIER
Chief Strategy Officer
MICHELLE STRIER
MICHELLE STRIER
Chief Strategy Officer

As Spectrum’s Chief Strategy Officer, Michelle Strier ensures a strategy-first mindset is infused into everything we do, helping clients find ownable positioning, get ahead of issues, drive meaningful conversations and achieve their business goals. In her previous role as Executive Vice President leading our biotech practice, she was responsible for shaping and growing a unique offering focused on creating strong, collaborative relationships with our biotech clients and building teams to meet their specific, cross-functional needs.

Michelle has a broad range of experience across therapeutic areas and is passionate about empowering health and wellness. Having worked remotely from Tucson, Arizona for the last 12 years, Michelle has become an advocate at the agency for a flexible work environment that prizes accountability and personal responsibility as the key to both a deeply fulfilling career and a joyful life outside of work.

Michelle earned her BA in literature and rhetoric from Binghamton University. In her spare time, she enjoys cooking, entertaining and spending time with her friends and family. She has a particular personal interest in the science of happiness and is passionate about its role in improving physical and mental wellness.

ROB OQUENDO
Chief Innovation Officer
ROB OQUENDO
ROB OQUENDO
Chief Innovation Officer

Rob Oquendo is Spectrum’s marketing futurist, charged with offering cutting-edge service to clients by innovating across the entire agency—with a focus on the channels that we execute our programs through to reach our audiences—and developing new products. Rob built and launched our Galileo6 platform and leads Spectrum’s intermedia capabilities. He has been immersed in understanding the digital space for more than 25 years and has been a competitive team athlete for longer than he cares to admit. By combining his passions for both technology and teamwork, Rob has become a recognized expert in building global teams that provide strategic direction and drive growth across all aspects of agency initiatives.

Fluent in English and Spanish, Rob received his bachelor’s degree in management information systems from Iona College. Outside of Spectrum, Rob enjoys doing what makes him great at his job: keeping up with the latest digital and creative tools, trends and insights and following his favorite sports teams when he’s not spending time with his wife and sons.

JUSTIN RUBIN
Chief Creative Officer
JUSTIN RUBIN
JUSTIN RUBIN
Chief Creative Officer

Justin Rubin has been behind the creation of award-winning healthcare campaigns for nearly 20 years. His extensive experience has impacted the life cycles of countless brands across a multitude of channels and categories, including hematology, infectious disease, urology, respiratory, pain management, endocrinology and ophthalmology. He is an expert in telling the stories of complex portfolios, both elevating the brands within a portfolio and transforming them into something greater than the sum of their parts. When Justin isn’t pushing healthcare in new directions, he can be found caring for his ever expanding guitar collection, wife, daughters and dogs Scruffy and Cookie—although not in this order.

Justin received his bachelor’s degree in journalism and business from Indiana University Bloomington.

DAN ZARET
Chief Operations Officer
DAN ZARET
DAN ZARET
Chief Operations Officer

Dan Zaret leads Operations and Finance for Spectrum, where he is charged with managing Spectrum’s business planning and processes. His past senior leadership roles with Weber Shandwick and Syneos Health, in both the U.S. and Europe, have helped Dan develop a strong global perspective on agency management. Dan is focused on supporting the strategic evolution of Spectrum’s marketing communications capabilities, bringing to bear his experience working at agencies in advertising, media, PR, medical communications, research and branding.

Dan graduated from the University of Michigan’s Ross School of Business with a degree in finance and accounting. He resides in New York City with his wife and son. Outside of work, he can be found on the Little League baseball fields of the city, coaching kids on the finer points of America’s pastime.

ANDREA SESSLER
Chief Human
Resources Officer
ANDREA SESSLER
ANDREA SESSLER
Chief Human
Resources Officer

Andrea brings more than 30 years of experience to her role as Chief Human Resources Officer. What sets her apart is her commitment to establishing a culture-first, “best in class” strategic talent organization.

In her role, Andrea is responsible for overseeing Spectrum’s talent strategy and execution, including developing and driving culture building initiatives, talent acquisition, learning and development, legal compliance and compensation and benefits. She has a proven track record of consistently delivering results and maintaining an employee-centric culture.

Prior to joining Spectrum, Andrea spent 12 years at Syneos Health Communications (previously inVentiv Health Communications) as Chief Talent Officer where she successfully navigated two mergers while maintaining an inclusive and optimistic culture.

Andrea graduated from the University of Buffalo with a bachelor's degree in communications; she has also completed an Effective Negotiating course at Harvard University. Andrea lives in Manhattan and loves to spend time with her family.

JONATHAN WILSON
Chief Executive Officer
JONATHAN WILSON
JONATHAN WILSON
Chief Executive Officer

Jonathan Wilson is no stranger to serendipity. Upon graduating from University of Leicester with a BS in molecular biology, and faced with the prospect of years of study to get a PhD, Jonathan decided to explore a career in finance. After interviewing for an account executive position, he was shocked to find out that he had applied for and been offered a job with a PR firm. Lured by the promise of photo shoots and expensed dinners (it was the 90s after all), he took the job and has never looked back.

As CEO of Spectrum, Jonathan leads an enterprising team of global science communications experts with his unique mix of skill, experience and an eye to the future. Jonathan expanded Spectrum’s traditional PR brand into a global powerhouse of integrated science and healthcare storytelling. He’s known for engendering incredible loyalty, in large part because he gives his teams the space they need to succeed, ultimately allowing them to own and shape the direction of Spectrum with him. It’s for this reason that Spectrum is able to meet the incredibly diverse and nuanced needs of its clients, who he continues to consult with to develop and amplify science-driven conversations around the globe. Prior to Spectrum, Jonathan served as a trusted senior counselor to some of the world’s top pharmaceutical brands.

Jonathan lives in the Washington, DC area with his wife Suzie, their three children and his ever-growing collection of vintage medical artifacts.

Amy Hutnik
President and Chief Commercial Officer
Amy Hutnik
Amy Hutnik
President and Chief Commercial Officer

In her role as President and Chief Commercial Officer, Amy leads Spectrum’s global platform of integrated services, including enterprise-wide operations and growth planning across the company’s 4 strategic pillars.

Amy’s 25+ years in marketing and strategy span consumer and healthcare markets, leverage deep industry knowledge to engage teams and clients and drive new value through strategic services that contribute measurable impact to life sciences innovators.

Prior to joining Spectrum, Amy held a range of leadership roles at leading strategic platform players in the life sciences industry — including GM, Professional Services at EVERSANA and Chief Marketing Officer at WCG. Amy also spent 12 years with Syneos Health (previously inVentiv Health) — as Chief Growth and Transformation Officer for the Communications Division and Global Head of Commercial Integration — leading the creation of custom, strategic solutions for biotech and pharmaceutical clients and designing integrated advisory, sales, marketing and multichannel communications solutions.

Amy graduated from Villanova University with a degree in communications and currently lives in New Jersey with her husband, Bill, and two children. She’s an avid Philadelphia Phillies fan and — thanks to the Great British Baking Show — is on a never-ending quest to bake the perfect popover.

MICHELLE GROSS
President, Scientific Communications
MICHELLE GROSS
MICHELLE GROSS
President, Scientific Communications

As Spectrum President, Michelle Gross drives and ensures the proper execution of strategy, innovation, creative and engagement for all clients. Previously as Managing Director, she was responsible for the New York City office and led the biopharma team, both of which she helped build from the ground up to reflect Spectrum’s interwoven and interdisciplinary approach.

Michelle combines extensive professional experience with a deep personal commitment to healthcare communications. She has a broad range of experience across multiple therapeutic areas, including cardiovascular health, neuroscience, immunology, diabetes and oncology—an area of particular interest. She instills in her teams the importance of building relationships and becoming an invaluable partner to clients.

Michelle graduated from Lehigh University with a bachelor’s degree in behavioral neuroscience. She likes spending time with family and friends, as well as enjoying good food and conversation.

Neil Weisman
President, Clinical Trial Experience
Neil Weisman
Neil Weisman
President, Clinical Trial Experience

As president of Continuum Clinical and Spectrum's Clinical Trial Experience pillar, Neil is responsible for leading the talented team of global clinical trial experts focused on elevating interest, increasing access and enhancing experiences for patients – while helping pharma and biotech companies achieve their drug development milestones critical to advancing new therapies. For 25 years, Neil has helped drive the company vision and craft its unique value proposition that addresses a wide range of therapeutic areas and indications, establishing Continuum Clinical as the industry’s go-to service provider.

Neil is passionate about identifying and solving the bottlenecks and challenges that impact successful clinical trial enrollment — from protocol development through study completion — that often derail development and limit access to potentially life-saving treatment options.

Neil is a proud graduate of the University of Michigan, Ann Arbor. He is a former radio DJ, food explorer and experience seeker. But what’s most important to him are his wife, two daughters, son and Lab.

Mike Myers
President, Advertising & Consulting
Mike Myers
Mike Myers
President, Advertising & Consulting

As president of Spectrum’s Advertising and Consulting pillar, which includes CrowdPharm, a full-service healthcare advertising agency, and Hot Iron Health, a strategic consulting firm, Mike is focused on growth, innovation and solutions that move markets for our clients.

With 30+ years of experience, Mike is well-versed in all areas of professional and consumer healthcare marketing and advertising, from strategic planning, market research, branding, AI, digital and social media, and DTC. By leaning into his innovative vision of using technology to engage talented people from around the world to help clients succeed, Mike founded CrowdPharm in 2017 which continues to deliver on that vision, today.

The son of a doctor and a nurse, Mike inherited his love for medicine and has focused his career in the healthcare space. He is dedicated to shaping the next generation of healthcare leaders—both in the workplace and in the classroom. As an adjunct lecturer and Associate Director of the Center for Management Innovations in Healthcare at the University of Arizona’s Eller College of Management, Mike inspires graduate-level students by teaching healthcare consulting with practical industry engagement across a variety of areas. He currently sits on the Coalition for Healthcare Communication’s Board of Directors and the board of the University of Arizona’s Business School.

TIM GODDARD
Chief Growth Officer
TIM GODDARD
TIM GODDARD
Chief Growth Officer

Tim Goddard is an experienced healthcare communicator, dedicated to building solutions that help innovative companies translate their work into behavior-changing engagements for diverse stakeholders worldwide. Having held agency leadership positions across New York, London and Singapore, he brings a deep understanding of the unique needs and challenges within the global and U.S. healthcare communications and marketing industry.

In his role as Chief Growth Officer, Tim is responsible for top-line revenue growth for Spectrum at an enterprise level, partnering closely with Pillar leads and the business development and marketing team to drive growth across the company’s Advertising, Clinical Trial Experience, Scientific Communications and European Pillars. In this role, he also focuses on global growth enablement and inorganic growth through a strategic approach to mergers and acquisitions.

Tim previously served as the President of GHMC, the largest global network of independent healthcare agencies, and has helped fuel Spectrum’s rapid growth in recent years by establishing and leading the company’s Clinical Trial Experience offering.

Tim is a graduate of Boston College’s Wallace E. Carroll School of Management where he graduated with a BS in marketing. When he’s not busy at work, he enjoys traveling, skiing and spending time with his wife and kids.

MICHELLE STRIER
Chief Strategy Officer
MICHELLE STRIER
MICHELLE STRIER
Chief Strategy Officer

As Spectrum’s Chief Strategy Officer, Michelle Strier ensures a strategy-first mindset is infused into everything we do, helping clients find ownable positioning, get ahead of issues, drive meaningful conversations and achieve their business goals. In her previous role as Executive Vice President leading our biotech practice, she was responsible for shaping and growing a unique offering focused on creating strong, collaborative relationships with our biotech clients and building teams to meet their specific, cross-functional needs.

Michelle has a broad range of experience across therapeutic areas and is passionate about empowering health and wellness. Having worked remotely from Tucson, Arizona for the last 12 years, Michelle has become an advocate at the agency for a flexible work environment that prizes accountability and personal responsibility as the key to both a deeply fulfilling career and a joyful life outside of work.

Michelle earned her BA in literature and rhetoric from Binghamton University. In her spare time, she enjoys cooking, entertaining and spending time with her friends and family. She has a particular personal interest in the science of happiness and is passionate about its role in improving physical and mental wellness.

ROB OQUENDO
Chief Innovation Officer
ROB OQUENDO
ROB OQUENDO
Chief Innovation Officer

Rob Oquendo is Spectrum’s marketing futurist, charged with offering cutting-edge service to clients by innovating across the entire agency—with a focus on the channels that we execute our programs through to reach our audiences—and developing new products. Rob built and launched our Galileo6 platform and leads Spectrum’s intermedia capabilities. He has been immersed in understanding the digital space for more than 25 years and has been a competitive team athlete for longer than he cares to admit. By combining his passions for both technology and teamwork, Rob has become a recognized expert in building global teams that provide strategic direction and drive growth across all aspects of agency initiatives.

Fluent in English and Spanish, Rob received his bachelor’s degree in management information systems from Iona College. Outside of Spectrum, Rob enjoys doing what makes him great at his job: keeping up with the latest digital and creative tools, trends and insights and following his favorite sports teams when he’s not spending time with his wife and sons.

JUSTIN RUBIN
Chief Creative Officer
JUSTIN RUBIN
JUSTIN RUBIN
Chief Creative Officer

Justin Rubin has been behind the creation of award-winning healthcare campaigns for nearly 20 years. His extensive experience has impacted the life cycles of countless brands across a multitude of channels and categories, including hematology, infectious disease, urology, respiratory, pain management, endocrinology and ophthalmology. He is an expert in telling the stories of complex portfolios, both elevating the brands within a portfolio and transforming them into something greater than the sum of their parts. When Justin isn’t pushing healthcare in new directions, he can be found caring for his ever expanding guitar collection, wife, daughters and dogs Scruffy and Cookie—although not in this order.

Justin received his bachelor’s degree in journalism and business from Indiana University Bloomington.

DAN ZARET
Chief Operations Officer
DAN ZARET
DAN ZARET
Chief Operations Officer

Dan Zaret leads Operations and Finance for Spectrum, where he is charged with managing Spectrum’s business planning and processes. His past senior leadership roles with Weber Shandwick and Syneos Health, in both the U.S. and Europe, have helped Dan develop a strong global perspective on agency management. Dan is focused on supporting the strategic evolution of Spectrum’s marketing communications capabilities, bringing to bear his experience working at agencies in advertising, media, PR, medical communications, research and branding.

Dan graduated from the University of Michigan’s Ross School of Business with a degree in finance and accounting. He resides in New York City with his wife and son. Outside of work, he can be found on the Little League baseball fields of the city, coaching kids on the finer points of America’s pastime.

ANDREA SESSLER
Chief Human
Resources Officer
ANDREA SESSLER
ANDREA SESSLER
Chief Human
Resources Officer

Andrea brings more than 30 years of experience to her role as Chief Human Resources Officer. What sets her apart is her commitment to establishing a culture-first, “best in class” strategic talent organization.

In her role, Andrea is responsible for overseeing Spectrum’s talent strategy and execution, including developing and driving culture building initiatives, talent acquisition, learning and development, legal compliance and compensation and benefits. She has a proven track record of consistently delivering results and maintaining an employee-centric culture.

Prior to joining Spectrum, Andrea spent 12 years at Syneos Health Communications (previously inVentiv Health Communications) as Chief Talent Officer where she successfully navigated two mergers while maintaining an inclusive and optimistic culture.

Andrea graduated from the University of Buffalo with a bachelor's degree in communications; she has also completed an Effective Negotiating course at Harvard University. Andrea lives in Manhattan and loves to spend time with her family.