Greatest Creators Showcase: Spectrum Science & Neurocrine Biosciences
PM360’s annual Greatest Creators Showcase celebrates the best marketing campaigns and initiatives by some of the industry’s most creative companies. For each campaign, PM360 shows off the incredible creative and lets the companies responsible for it explain the creative process behind it.
Read the full article in PM360's Greatest Creators Showcase.
Masterclass of Storytelling: Spectrum Science & Takeda Neuroscience
PM360's first-ever Masterclass of Storytelling recognizes the power of stories in the industry. Companies were asked to submit their best storytelling efforts in any medium geared to any audience. The selections are complete with full details behind the initiatives along with images, videos and links to see the stories in action.
Read the full article in PM360's Masterclass of Storytelling.